Founded in 1976 by Anita Roddick in Brighton, 
The Body Shop began as a small, pioneering store with a big vision: to create ethical, naturally inspired products while campaigning for social and environmental change. At a time when sustainability and cruelty-free beauty were far from mainstream, Anita Roddick challenged industry norms—introducing refillable packaging, advocating against animal testing, and putting community trade at the heart of the business.
Over the past five decades, The Body Shop has grown into a globally recognised brand, but its founding mission remains the same: to prove that business can be a force for good.
To celebrate this golden anniversary, the team at The Body Shop is inviting shoppers to join them for a birthday event with a nostalgic 70s twist this Friday.
Visitors can expect a fun-filled day in-store, with exclusive goodie bags available for the first 50 customers, alongside live product demonstrations and gifts with purchase throughout the day. Adding to the festive atmosphere, there will also be cake and balloons—because no birthday celebration would be complete without them.
So why not pop along in-store this Friday and help the team celebrate this huge milestone? Whether you’ve been a fan since the early days or are discovering the brand for the first time, it’s the perfect opportunity to be part of 50 years of beauty with heart.
